Horror Plot

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Well, death is an obvious choice when you're trying to scare people, that's right. But there are indeed other fears you can use. Take the basic premise of Silent Hill - The Room for example: A man wakes up in his apartment one day and finds that no matter what he does, he can't leave. His door is chained shut, the windows don't open, the phone is dead and even though he can see people through the windows or the door's spyhole, no one can hear him scream. The only way to escape is a strange, dark hole that has appeared in his bathroom and that seems to get bigger every day...

Sure, there are people dieing in the story, later on, but the initial setting has nothing to do with death, it's the fear of being imprisoned and trapped that they are using. And I, personally, found that way more scary than all the death and gore that comes later!