PewDiePie arguing

[Fortigurn]

It will not "deny" exposure to anyone, but you would lose a chance to show it to 12 million of Pewdie's subscribers, and potentially 12 million more buyers.

Of course you do, but you know full well how it's going to end up; it's going to end up like this"

It wasn't FG, or TCR who came to him, and said "Alright we need you to present this as a jumpscare game so that we can lead people astray." I'm pretty sure it was Pewdie who decided to present it the way he did.

Exactly my point. It can't be both ways. On the one hand, if it's supposed to be an arthouse game you don't want misrepresented as a jump-scare show, then don't ask rabid freakouts like PdP to showcase it for you.

On the other hand, if you want to present it to 12 million jump-scare loving kiddies through their favourite Youtube screamer so you can chisel money out of them, don't be disappointed if they hate the game because it wasn't what they expected.