I've stated my 2 cents on this is a similar topic here before but I just have to agree again. The OP of this topic was right when they said, and I don't mean to sound catty, but it really does look like a cheap 1990's video game just looking to give the player cheap jump scares. That's the first impression I get when I see it, which is sad because we all know Amnesia isn't about that.
What I think makes it such a turn off (even for the stereotypical American 'I only play action games' player, who I can't see becoming interested in this by the box art) is that it's too in your face and exposes too much. Nothing about this really makes me interested in the game because automatically I just see "huh, a dude about to be bitch slapped to the face by some monster. What a cliché." With the original art, you feel compelled to figure out just what the game is about because it's subtle
. Subtly causes curiosity, curiosity creates the want to investigate to know more aka buying the game/growing an interest towards the game.
I mean, even a simple camera angle change could cause a smidgen of 'ooo what's going on', for example:
First of no, I'm not saying my idea is the best or anything of that sort (personally I find it just as lame), I'm just showing that even if you're desperate for the 'try to make it seem action-y' step that there are lots of ways to not give EVERYTHING away.
TLDR: I know my opinion probably won't do much but I still say subtle is the way to go. If this is the final product then I can only wish the game the best /end rant