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Full Version: The North American box art is terrible
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Okay, we get it. The box art is horrible and goes against the nature of the game therein. No need to swear like a sailor.
So, I'm american, and I just read on my american gaming site that we're getting a boxed version of the game. The article had a picture of the box art, and allows for comments. EVERYONE that commented expressed disdain for the box art. Not a single commenter that I saw passed up an opportunity to wince in letter form.

Frictional. Contact those tards at THQ, and get a redesign under way asap. o_o

Side note; I'm a designer- A visual designer. I can tell you that when designing covers, posters, what have you, you go through a process that is very creative intensive. You can get lost in the idea, and lose sight of premises. However, without hands on experience, it's easy to be mislead from the get-go. Just looking at this cover, I can tell you that the designer(s) behind this box art googled Amnesia, at most. Maybe read some articles, watched the trailer, tried to find some pictures for reference, and that was it. They did their best without actually getting the game. Which is a shame, because they missed the point without that hands on experience.
OK despite the huge ass horror spoiler on the cover, it also looks like shit.

No I mean seriously, holy hell does it look bad. Whoever thought it'd be a good idea to make the grunt look like that should grab the nearest hunting shotgun and do themselves and the world a favor by pulling a dead/kurk cobain/some other shotgun suicide celebrity.
I would design a boxart FREE of charge for Frictional Games. Their game deserves better than the turd that THQ sharted out. Don't blame Frictional, blame THQ since they are in charge of retail publishing. $%#& those talentless hacks at THQ, couldn't market anything to save their life.
I wouldn't be nearly as pissed about this as I am if it weren't for those fruitcakes who think one bad american graphics designer represents ALL OF AMERICA.

They're usually those japan obsessed nutcases too.
Wow thats pretty bad. Old ones 100x better.
Anyone have shots of the back?
(02-18-2011, 07:56 PM)xiphirx Wrote: [ -> ]Anyone have shots of the back?
[Image: 2s98x3a.jpg]
(02-18-2011, 09:06 PM)Protein214x Wrote: [ -> ]
(02-18-2011, 07:56 PM)xiphirx Wrote: [ -> ]Anyone have shots of the back?
[Image: 2s98x3a.jpg]

Win.
I just bought the retail version this evening and they did use that horrible box art. It's like putting white walled tires on a Ferrari.



(01-31-2011, 08:12 AM)Cookieeater Wrote: [ -> ]For a game that relies a lot on mystery, the North American box art is terrible.

[Image: 51sA-DqmKGL.jpg]

From what this art is, a person that looks at it would expect it to be a screamer video game that has a bunch of monsters pop out at you which is not Amnesia. It also looks really amateurish like it was made from a really low budget 1998 game. Another problem is that it shows Daniels face. It's ironic that Frictional Games tried so hard to immerse the player as Daniel by leaving his physical characteristics blank so players can fill it in and then show Daniel on the box art. PLEASE change the box art.

[Image: f11232.png]
This would be acceptable.

For advertising, people do judge a book by it's cover. If I were going through a store and I saw the North American box art, I would presume it as a trashy low budget screamer horror game. If I saw the box art on the bottom, I would think it's eerie, mysterious, and distinctive from all the other horror games out there, which is what Amnesia is about. I think all of the fans here would say that the North American box art sucks.
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