Custom Story Cliches?

[Hunter of Shadows]

Avoid cheap jumpscares like the plague

Avoid bad writing as well, if your plot even remotely starts to resemble anything like the original Amnesia's...START OVER

Ensure your mapping is intuitive and well done

Don't overuse monsters, it makes the custom story not scary in the slightest(just annoying)

For puzzles you should try and avoid lots of keys/crowbar puzzles if you can, find ways to make your puzzles new and interesting, this could potentially take a lot of work, so don't get discouraged.

Every time I see a custom story that has...basically from the original, the Shadow, for no apparently reason, I cringe